Sault Star | Jeffrey Ougler
SAULT STE. MARIE - Major campaigns to bolster organ donation numbers can be super-effective — but grassroots efforts can also deliver growth.
That was the message Tuesday from Ronnie Gavsie, Trillium Gift of Life Network president and CEO, discussing 2014-2015 Ontario organ donation numbers.
In fact, it was Gavsie who cited recent efforts by a young Sault Ste. Marie woman, Maggie Braido, who launched an online campaign last spring to convince at least 1,000 area residents to sign up as organ donors. Braido, whose father has been diagnosed with a rare kidney ailment and requires a transplant, reports she surpassed her target.
"We very much encourage people to do it individually or do what Maggie has done and she, obviously, has a very personal, heartfelt reason for doing it,” Gavsie told The Sault Star from Toronto. “And her kind of story will grab at the hearts of other people."
It’s such efforts — along with a host of other factors —that have helped yield an increase in organ donors, transplants and registrations, Trillium says. Continue reading